NASCAR's Dylan Lupton joins Nut Up Industries – Nut Up Industries, Inc.

NASCAR’s Dylan Lupton joins Nut Up Industries

Almonds Have Heart
March 1, 2017
Nut Up Industries enters Menard’s Stores
May 2, 2017

Nut Up Industries is very excited to join Dylan Lupton #24 and the JGL Racing family to help promote our line of healthy, on-the-go almond snacks. Nut-Up Industries prides itself on being “Fuel for Every Adventure” and NASCAR fans fit that lifestyle perfectly.

Full press release for partnership:


Nut Up To Support Dylan Lupton Through JGL Racing “Young Guns” Program

DENVER, N.C. (April 13, 2017) – On the heels of announcing NASCAR Next alumnus Dylan Lupton has joined JGL Racing and their popular “Young Guns” program for a minimum seven NASCAR XFINITY Series races this season, a brand-new marketing partner will back their efforts beginning with the April 29th event at Richmond International Raceway. Announced live by Lupton on SiriusXM Speedway with host Dave Moody on SiriusXM NASCAR Radio, Nut Up Industries will sponsor the No. 24 Toyota Camry starting with the ToyotaCare 250 at RIR in two weeks. Nut Up Industries is a small, family owned almond company located in the heart of California. Nut Up Industries has recently launched a variety of healthy alternative snacks. They offer roasted “CHOPPED” flavored almonds and almond butter.

These two products are available in a variety of different flavors. Nut Up Industries “CHOPPED” products are different from any other snack for a variety of reasons: They offer 10 different delicious flavors, they are easy to eat and are great for people who are always on the go and need lots of fuel for every adventure life brings. You can take them everywhere; to the gym, track, work, school, skiing, fishing, hunting, etc., etc.

“I’m excited to represent Nut Up Industries in their first foray into NASCAR XFINITY Series racing at JGL Racing,” said Lupton, a native of Wilton, Calif. “They have great products which are growing and expanding every day and they are eager to enter the world of NASCAR and put their almonds in front of a new, captivating and loyal audience.”

Lupton, a two-time NASCAR K&N Pro Series West winner has 10 career NASCAR XFINITY Series starts to his credit to go along with four starts in the Monster Energy NASCAR Cup Series.  He has a career best XFINITY Series finish of ninth which came at Mid-Ohio Sports Car Course during the 2015 season.

In addition to Richmond, Lupton, 23, will also pilot the No. 24 Toyota in events at Dover International Speedway (6/3), Pocono Raceway (6/10), Iowa Speedway (6/24), Watkins Glen International (8/5), Mid-Ohio Sports Car Course (8/12) and Road America (8/27). JGL Racing and Lupton will continue their efforts to add additional races to this announced schedule.

Starting Thursday, will start their new endeavor by offering a “Dylan Lupton Racing Track Pack” in conjunction with the Xfinity race at Richmond on April 29.  The “Dylan Lupton Racing Track Pack” will include an assortment of 12 flavored almonds, a DylanLupton/Nut Up racing shirt and a jar of their 12oz. natural roasted almond butter.

To learn more about this exciting program please visit


About JGL Racing “Young Guns” Program:

The JGL Racing “Young Guns was designed by James Whitener, owner of JGL Racing, with the intent to showcase a group of rising stars in the NASCAR ranks.

The JGL Racing Young Guns program offers many marketing opportunities for corporations and drivers alike.  JGL Racing will continue throughout the 2017 season with this program with further driver schedules, sponsor announcements and additional drivers in the near future.

Dylan Lupton’s 2017 Race Schedule

April 29 | TOYOTACARE 250 – Richmond, VA | 1pm ET – Start: 28th – Placed 12th

June 3 | DOVER SPRING RACE – Dover, DE | 1pm ET

June 10 | POCONO 250 – Pocono, PA | 1pm ET

June 24 | AMERICAN ETHONOL E15 250 – Newton, IA | 8:30pm ET

July 15 | NEW HAMPSHIRE 200 – Loudon, NH | 4pm ET

July 29 | US CELLULAR 250 – Newton, IA | 3:30pm ET

August 5 | ZIPPO 200 at the GLEN – Watkins Glen, NY | 2pm ET

August 12 | MID-OHIO 200 – Lexington, OH | 3:30pm ET

August 27 | JOHNSONVILLE 180 – Plymouth, WI | 3pm ET

September 8 | VIRGINIA 529 COLLEGE SAVINGS 250 | Richmond, VA | 7:30pm ET

September 23 | VISITMYRTLEBEACH.COM 500 | Sparta, KY | 8pm ET

October 21 | KANSAS LOTTERY 300 | Kansas City, KS | 3pm ET

Listen to the full audio of the Dave Moody/Dylan Lupton interview below.